In a move that will certainly cost them millions, Samsung has officially recalled every single Galaxy Note 7 smartphone. There is an issue with the phone’s battery that can cause it to explode while charging. So far there are 35 reported cases, out of the 24 million phones sold since the Note 7 was released a few weeks ago.
Samsung has already pulled the phone off store shelves and have promised replacements to anyone affected by the recall.
“Products installed with the problematic battery account for less than 0.1 percent of the entire volume sold,” said a Samsung spokesperson, according to Korean news outlet Yonhap. “The problem can be simply resolved by changing the battery, but we’ll come up with convincing measures for our consumers.”
Exact details of the recall will be announced soon. In the meantime, this is a blow for Samsung in their ongoing (and never ending) rivalry with smartphone competitors Apple, who are set to unveil their new flagship device — the iPhone 7 — at an event next week.