Following months of rumors and speculation, Google has finally given a first look at their new phones, the Pixel and Pixel XL. Hitting the Google Store October 20th, these will be the first phones produced by Google not to use the Nexus branding, as Google is taking full credit for the design and explicitly using a “phone by Google” branding. While it would be easy to write the Pixel and Pixel XL as Nexus phones in everything but name only — indeed, they share quite a few similarities — the phones reflect Google’s new initiative to change how users interact with their smartphones. At first glance, the Pixel may look like just another Android phone, but Google wants you to believe it’s the next big thing in the smartphone market. Have a look at some of the specs and features that have been revealed so far and judge for yourself.
Pricing starts at $649 for the smaller 5-inch Pixel with 32GB of storage and goes up to $749 for the 128GB model. The Pixel XL starts at $769 for 32 GB and increases to $869 for 128GB. You can choose between a black and silver model, or a Verizon-exclusive “really blue” option that only comes in the 32GB format. For those following, these are the exact same prices Apple is selling comparable models of the iPhone 7 and 7 Plus at, so the Pixel is certainly competitively priced.