Pro Wrestling

Smackdown Ratings Continue To Go Wrong Way

http://www.wwe.com/shows/smackdown/2016-08-09/gallery/dolph-ziggler-dean-ambrose-bray-wyatt-photos#fid-40041535 Source: WWE.com

While the show itself might be improving, it looks like Smackdown is going to continue to struggle to maintain the viewership it saw during the first couple of weeks after the Brand Extension. For this week’s show, which was built around a tag team match between WWE World Heavyweight Champion Dean Ambrose, Dolph Ziggler, and The Wyatt Family, the viewership was down another 200k from last week, averaging 2.45 million viewers and a 0.93 rating in the 18-49 demographic. Those numbers are the lowest for the show since it moved to USA, but still higher than it was getting on its previous home, SyFy. Obviously, the Summer Olympics took a portion of the show’s viewers, much like it did for Raw, so perhaps WWE should be relatively pleased that the blue brand didn’t see nearly as massive a drop as their Monday show this week. For the night, Smackdown was #2 among cable original programming, behind OWN’s The Have and Have Nots

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