Welcome back to Brand Warfare, where we put Raw and Smackdown Live’s weekly shows head-to-head and compare them over a few standardized categories, in order to determine who’s really winning this new version of the brand split. This week, Raw was in hard-sell mode for the upcoming Hell in a Cell PPV, and also had Brock Lesnar in the house to promote his eventual match with Goldberg, while Smackdown, having lots of free time until their next PPV, went with a featured match of AJ Styles facing Dean Ambrose, with a potential title shot on the line, and James Ellsworth lurking in the background. Which brand reigned supreme? Let’s take a closer look.
Opening Segment – Raw
This week, Raw went with the tried-and-true method of sticking Chris Jericho out there to talk about his List, except this time, someone had committed the ultimate crime, and stolen it! Of course, it was Seth Rollins, and things proceeded from there, with Jericho threatening to walk out of his scheduled main event match that evening if the List was not returned. This was the usual great work from Jericho, and the only negative thing we’d have to say about it is that it was completely pointless. Seth Rollins is not facing Chris Jericho in one week at Hell in a Cell, in fact, Jericho doesn’t currently have a match booked for the PPV. No, Seth Rollins is actually facing the Universal Champion, Kevin Owens, whose position on Raw currently seems to revolve around being Chris Jericho’s whiny sidekick, making him the fifth-most important person in this feud over his Universal title. Sixth if we count the List.