It’s no secret that WWE is currently struggling with ‘The Roman Reigns Problem’. Tabbed as a future star in the company from the day he debuted on the main roster, Reigns has not lived up to expectations, despite nearly two years of concentrated efforts by WWE to make him one of, if not the top star in the company. At this point, it’s looking like Reigns may never be able to match the lofty expectations that were placed upon him early in his WWE career. But why have things gone so horribly for Roman Reigns? Has WWE forgotten how to make stars? Is he really that bad of a wrestler? Or is it simply just a case of “wrong place at the wrong time”? The reasons behind the failure of Roman Reigns to become WWE’s biggest star are many and varied, and not entirely his fault, and together they have ensured that while Reigns may still find success in pro wrestling, it’s incredibly unlikely that he will ever be the #1 top star of the promotion.
10. Good Looks Just Aren’t Enough Anymore
The old joke that isn’t really a joke in pro wrestling is that you need three things to survive: height, good looks, and a full head of hair. WWE especially made a fortune by promoting the biggest and strongest wrestlers as larger-than-life superheroes, and it worked very well for a very long time. In fact, at one point it was a matter of policy that WWE would not sign any talent that didn’t meet strict height and weight restrictions (ones which, ironically, would have disqualified several top stars working on the roster at the time). Overweight wrestlers were freak show attractions, and short wrestlers were only allowed to wrestle competitive matches against similarly sized opponents, while being destroyed by the larger, “real” stars of the promotion. But in recent times, fans have become more and more informed about alternatives to the old “bigger is better” mentality, and look towards other qualities for what they enjoy in a wrestler. Bigger wrestlers like Kevin Owens and Samoa Joe, and smaller ones like Rey Mysterio and AJ Styles are held in just as high esteem as the old giants of the ring. Roman Reigns, meanwhile, is the very model of Vince McMahon’s old-school ideal pro wrestler, and while that’s a good start, it’s no longer enough for fans to accept him as a big deal. These days, a wrestler needs to bring more to the table than just height, good looks, and a full head of hair, and that’s where Roman Reigns starts to look far less appealing.