Kevin Feige has finally revealed why the Earth Mightiest Heroes are wearing matching red and white costumes in Avengers: Endgame and as you might have guessed, it has everything to do with… marketing!

During a recent interview with iO9, the Marvel Studios president explained that in order to make Endgame feel new and more than just an Infinity War sequel, the Avengers needed a fresh new look.

“We call them the team suits. And we early on decided [revealing them] was a big differentiating factor between [Endgame] and the other films. The Avengers have never had matching outfits before, [so] we thought it was a very intriguing image to see something that made this film feel new.”

“[We had to] make it feel more than just Infinity War II. Because it’s not. Those team suits add something fresh to it. As does Hawkeye, as does Captain Marvel. As does Scott Lang. All of whom were not in Infinity War, hence Scott Lang and Hawkeye being revealed in that first trailer, and Captain Marvel in the next one.

Do you believe what Kevin Feige said about the ‘team suits’ or do you think the new costumes have more to do with selling new merchandise? Let us know in the comments below.

Source: iO9

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