Sony Has No Plans To Release A Nintendo Switch-Like PlayStation Console

Sony Interactive Entertainment president Andrew House has dismissed the notion of Sony releasing a successor to the PlayStation Vita in order to compete with the Nintendo Switch.

Speaking to Bloomberg, House explained that he sees the current handheld market as “limited” and that “we have not seen [handheld gaming outside of Asia] as being a huge market opportunity.”

“The Vita experience was that outside of Japan and Asia, there was not a huge demand,” House continued. “The lifestyle shift toward the dominance of smartphones as the single key device that is always with you, was the determining factor.”

House went on to explain that there are no plans to release a competing product to take on the Nintendo Switch, which has enjoyed great success since its release earlier this year, primarily because he doesn’t view the Switch as a traditional handheld in the sense that the Vita was. “The Nintendo device is a hybrid device and that’s a different approach and strategy … The Folks at Nintendo have their strategy and that’s great.”

Source: Sony

In fact, House says that he hasn’t seen any signs that the Switch is hurting PlayStation sales; instead, he sees Nintendo’s product as fulfilling a particular niche within the industry: “That draws me to the conclusion that they’ve [Nintendo] really been additive to the business sin the last year or so.”

While House doesn’t officially rule out the idea of Sony releasing another handheld gaming device, it does seem highly unlikely at this particular time:

“We remain focused around a highly connected gaming experience and also coupled with having a great range of other entertainment experiences so you can reach multiple people on the big screen in the household.”

Source: Bloomberg

Nick Steinberg (@Nick_Steinberg)

Nick Steinberg (@Nick_Steinberg)