Nintendo Switch

Nintendo Claims They “Over Delivered” On Switch Supply; People Are Just Buying Them Too Quickly!

https://www.wired.com/2017/01/reggie-fils-aime-nintendo-interview/ Source: Wired

Despite Nintendo Switch consoles still being hard to find on store shelves, Nintendo of America president Reggie Fils-Aime claims that the company actually “dramatically over delivered” on the console’s supply at launch.

Speaking to Mashable, Fils-Aime said even though analyst predictions said that the Switch would sell far less units, Nintendo still provided 2 million consoles at launch.

“We actually sold through almost 2.8 million units, so we dramatically over delivered,” said Fils-Aime. “And yet, demand outpaces supply.”

Released in March of this year, the Switch continues to attract high consumer mind share, with recent surveys indicating that the handheld console hybrid interests more potential buyers than the PS4 Pro or the Xbox One X. However, the company has struggled to produce enough supply to meet demand not only with the Switch, but also their popular NES and SNES mini-consoles, the latter of which releases next week. To combat increasing consumer resentment towards Nintendo for these supply shortages, the company recently announced that they were increasing production on both products.

Fils-Aime admits that Nintendo hasn’t moved as quickly as some consumers may have wanted, but that the company has been able to find solutions to these problems nonetheless.

“I think if you were to go back and look at some of [the comments about Nintendo’s supply shortages], you would actually see that the issues have been resolves, but it’s happening at a pace that is later than maybe where the commenters would like the resolution to be. But happens. And the solution is there.”

According to Fils-Aime, Nintendo is on track to ship 10 million Switch units within the console’s first fiscal year, as originally promised. Production has also been scaled up to help meet demand.

For more on the Nintendo Switch, check out our list of the 12 best games that make the console a must-buy.

(Via: Mashable, IGN)

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